FIFA World Cup 2018

FIFA World Cup 2018

The 2018 FIFA World Cup was the 21st FIFA World Cup, an international football tournament contested by the men's national teams of the member associations of FIFA once every four years. It took place in Russia from 14 June to 15 July 2018.It was the first World Cup to be held in Eastern Europe and the 11th time that it had been held in Europe.

Who worked on the project

Igor Bochkarev
The citizen of the World. Antique goods collector. Loves adrenaline sports. Enjoys good wines from the New World.




What has been done

1
Retail sales development by the selling of the FIFA licensing rights
2
Retail shop in shop launch within the biggest federal retail chains through Russia
3
Marketing activations to stimulate the FIFA World Cup Russia 2018 licensing program
4
Distribution of the POS materials through the sales channels to stimulate the FIFA World Cup Russia 2018 licensing program