Schuh has teamed up with Recyclatex on a new initiative that encourages customers to recycle their unwanted shoes.
Called Sell your Soles, the scheme involves customers being offered a £5 voucher for every pair of wearable shoes that they donate. The vouchers can then be redeemed against the purchase of new full priced items.
This scheme is being rolled out across Schuh’s 130 stores in the UK and Ireland as part of its ongoing commitment to operate sustainably. Textile reuse firm Recyclatex collects the shoe donations on a weekly basis with the result that approximately 98% of all components and materials will be recycled.
For every tonne collected, Recyclatex makes a payment to Schuh. This is then donated to the retailer’s charity of choice, World Land Trust.
Colin Temple, managing director of Schuh, said: “As a fashion retailer, we recognise the importance of protecting the environment and are on a mission to proactively find new ways to operate sustainably. We are delighted to roll out Sell Your Soles in partnership with Recyclatex, giving customers across all regions an accessible way to recycle their end of life shoes with confidence.”
Read more on https://www.theretailbulletin.com/fashion/schuh-introduces-shoe-recyling-scheme-for-customers-05-11-2019/